27 July, 2020, Shanghai, China. 2020 - 2021 Formula E season will mark the start of a new partnership between NIO 333 FE Team and One All Sports. The newly signed three-year deal will see the industry leader forming a strategic partnership with the Chinese team on team apparel.
One All Sports was incorporated following 20 years of experience in sports related apparel and accessories industry, its quality and high standard met with wide recognition in the world of motorsport. It has formed collaborations with Formula 1 teams, Formula E teams and a number of GT Customer Racing Programs.
A late change in NIO 333 FE Team’s operation led to a warm-up period at the start of this season, but Chinese motorsport industry giant Lisheng Racing Co.LTD has since made significant progress. The formation of the partnership with One All Sports also means the team will step into the first ABB Formula E World Championship season with a new appearance.
Vincent Wang, NIO 333 FE Team CEO
One All Sports is NIO 333’s first new sponsor since the operation takeover from Lisheng. In fact, they are more than just a sponsor, but a strategic partner. Their products are designed in Europe and manufactured in China. The link between the west and the east is a key reason behind the collaboration. With the Berlin finale coming up soon, we are currently working hard on the preparation for the final races of the season. At the same time, we have started the deliberation with potential new sponsors. Season 7 is looking to be an extraordinary season for NIO 333.
David Mendelsohn, One All Sports CEO
We are thrilled at One All Sports to be the official merchandise kit partner to NIO 333 FE team. Our strategic partnership stems from two companies that are home based in China with the same values and vision for sustainability and reduction in carbon for print. We’re developing in parallel a capsule that will push the boundaries of innovation, styling and functions of team wear and fan wear merchandise. We look forward to a successful collaboration on and off the track.