About NIO

Blue Sky Coming
Shaping a Sustainable and Brighter Future Together

This philosophy is also conveyed in our logo:
The top represents the sky, openness, vision, and the future.
The bottom represents the earth, direction, action, and forward momentum.

We empower an inspiring community of users,
where they can share joy and grow together

We exist to satisfy users. Through continuous technological innovation, we create ultimate products, services beyond expectations, and a community built around shared growth.

We are convinced that – like us – Our users value technological innovation, beautiful and smart design, and the freedom of boundless worry-free journeys. We share our optimism for the future of a global society.

Leverage the Power of Technology
Smart, electric and intelligent vehicles are the future. We lead the way, add value to your life, and constantly innovate with industry-leading technology.
Driven by Design
Our strong design DNA guides us to create joy to all the senses in harmony with a clear purpose.
Premium Services beyond Expectations
We redefine premium service and delight our users every step along their ownership experience.

It's all about you

The automotive industry is on the cusp of profound change, not just products and technology, also the change of user experience and the innovation of the products. we hope to give you a new definition of car ownership experience.